Sunday, November 16, 2008

Letter to Cru.

Let's initiate some action!

Insert name here,
I wish to call to your attention a problem that I see in your organization. Many of your Outreach Team members come off as aggressive in their advertisement of Campus Crusade for Christ. I have noticed it myself rarely, but on a number of occasions my peers have complained about the same thing to me. The reason I bring this up, is because I have attended Cru before, and I thought it was fun and enjoyable place, and I want Cru to expand and flourish. Yet, when members present themselves by badgering other students, it dissuades prospective attendees, and it shows the organization in a very bad light. To me, this seems a completely unfair representation, because Cru is supposed to be an incredibly calm and relaxed atmosphere instead of a harsh, vindictive one.

The incidents where people feel threatened are usually in their dorms. I have never heard of a public display, but several people have told me that Cru’s outreach teams have loitered in the dorms’ hallways, not permitting anybody to pass until receiving some information about Campus Crusade for Christ. My friends view these acts as threatening because the dorms are supposed to be where they are safe and at home, and to take that safety away from them severely affects their comfort level, causing them to respond with hostility, which makes any later attempt of persuasion on them pointless.

I recommend that you correct this by the education of your Outreachers on how to persuade and argue effectively. There are several advertising consultants here in Blacksburg that I urge you to contact. They are listed in your Blacksburg Yellow Pages under “advertising consultant.” Alternatively, you could find a private tutor, hold some form of seminar, or send your people off to classes here at Virginia Tech. The most important thing to keep in mind through all of this is that if you can argue your points and persuade your audience properly, instead of inconveniencing and irritating them, your numbers should increase, because you won’t scare off anyone on the border-line of attending a Cru session. This is my honest hope, because I believe that your mission is a good one, and I want to see you reach as many people as you can at this institution.

Sincerely,
Conrad Pflasterer






These are the people who the letter could be mailed to.
Contact info
Jeff Highfield- Campus Directorjeff.highfield@uscm.org
Jordan Peace jordan.peace@uscm.org
Chris Luhrman chris.luhrman@uscm.org
Julie Harrisonjulie.harrison@uscm.org

Campus Crusade for Christ at Virginia Tech211 Draper Rd. NWBlacksburg, VA 24060phone:540.808.5040

http://www.vtcru.org/contact_us.html

Student Campus DirectorsChad Wilkins and Aicel Reyeswilkinsc@vt.eduadreyes@vt.edu
Outreach TeamJason Jenkins and Caroline Terryjason115@vt.educterry10@vt.edu

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